Earth Day -- April 22

Earth Day 2011: A Billion Acts of Green®

In recognition of the power of millions of individual actions, Earth Day 2011 will be organized around A Billion Acts of Green®: Personal, organizational and corporate pledges to live and act sustainably. At over 45 million actions to date, A Billion Acts of Green® campaign – the largest environmental service campaign in the world – is steadily building commitments by individuals, corporations, and governments in honor of Earth Day. A Billion Acts of Green® inspires and rewards both simple individual acts and larger organizational initiatives that further the goal of measurably reducing carbon emissions and supporting sustainability. The goal is to register one billion actions in advance of the Earth Summit in Rio in 2012. A Billion Acts of Green® website quantifies acts of green through an easy-to-use online registration tool. A Billion Acts of Green® demonstrates the kind of environmental impact that can be made when millions of people, corporations and organizations make commitments, both small and large, to better their environment.

Elements of the 2011 Earth Day campaign include:

• Athletes for the Earth: Bringing the voices of Olympic and professional athletes to the environmental movement
• The Canopy Project: Supporting global reforestation
• Green Schools: Greening America’s Schools within a Generation
• Women and Green Economy (WAGE)™: Engaging women leaders in the creation and development of a global green economy
• Creating Climate Wealth: Convening 200 of the world’s entrepreneurs to solve climate change and create a new green economy
• Arts for the Earth: Celebrating the work of environmental artists in all media, and partnering with the American Association of Museums to bring sustainability to museums nationwide

Athletes for the Earth™: Bringing the voices of Olympic and professional athletes to the environmental movement, Athletes for the Earth™ has a proven track record in illustrating the interaction of athletes with their environment and connecting popular athletic activities with environmental stewardship. Participating athlete/celebs include Olympic Gold Medalist Billy Demong, Olympic Bronze Medalist Andrew Weibrecht, World Champion Freeskier and founder of the Save Our Snow Foundation Alison Gannett, Boston Bruins Defenseman Andrew Ference, Olympic Gold Medal swimmer Aaron Peirsol, and NFL linebacker Dhani Jones.

The Canopy Project: In 2010, Earth Day Network planted over 1 million trees in 16 countries under the Avatar Home Tree Initiative. In 2011, EDN will continue that effort with another 1 million trees in large-scale, sponsor‐supported tree-planting projects in partnership with non‐profit organizations throughout the world. Locations where reforestation is most urgently needed include Haiti, Brazil, Mexico and urban areas of the US. Help us green our future, one million trees at a time.

Women and the Green Economy (WAGE)™: To accelerate and provide the new thinking and creative power for a global post-carbon economy, Earth Day Network is engaging women business, government and NGO leaders in its “Women and the Green Economy” (WAGE™) campaign. Our goal is to create a policy agenda for Rio+20 and relevant generate national initiatives that will promote the green economy, secure educational and job training opportunities for women and channel green investment to benefit women.

Arts for the Earth™: Arts for the Earth is an innovative education program developed to teach sustainability and environmental education through museum and arts community networks.